Cutting Edge Packaging for Celox

March 2010

Medica Packaging, the pharmaceutical and medical packaging business of the Benson Group, has detailed the packaging elements that it has provided for the launch of MedTrade's new Celox™ Pro and First Aid pads and bandages, products that have been designed to stop bleeding fast.

The packaging produced at Medica's Crewe facility includes cartonboard reverse-tuck-in-ends style containers for Celox™ Pro Hemostatic products in both 4g and Prefolded 8" x 8" Hemostatic Gauze variants. The individual sachets within the Prefolded 8" x 8" Hemostatic Gauze container carry detailed self-adhesive labels, and both packs include an 8-page concertina folded patient information leaflet also produced at Medica.

Further label elements are included on both sides of two further pouch wrapped products in the Celox™ First Aid range: single 8 inch x 8 inch gauze pads and 3 inch x 5 foot gauze roll. These labels, produced on clear poly-propylene and printed in full colour, incorporate fine screening techniques to achieve excellent graduated images, which are often difficult to achieve in flexographic printing. The plates were created for Medica Packaging by Creative Repro, Daventry, using its recently developed Evolution Screening.

Paper self-adhesive labels were provided for a fifth product, Celox™ First Aid Nose Bleed Dressing. The five shaped Celox pads are housed in a solid plastic carry case with identification and patient information labels front and back.

Originally developed to assist military medics with some of the worst wounds imaginable, Celox™ is now available to help manage all types of trauma. For example, it will help: save lives on the battlefield; gain control in a serious emergency; handle a workplace or sporting incident; or rapidly stabilise a minor cut, laceration or nose bleed. The Celox™ products of today have been developed and commercialised in the UK by MedTrade Products Ltd. MedTrade is an ethical, dynamic, fast growing medical device company, founded in 1999 and with a substantial history of providing excellent high quality wound care products for hospitals and retail shops worldwide.

"The team at Medica were tremendously helpful right the way through the process," said Guy Eason, Project Leader at MedTrade. "They liaised very closely with the artwork studio in order to get the final files just right, and, because we are very much in the launch phase of these products, were able to provide us with very realistic minimum order quantities. The fact that Medica was able to produce all three packaging elements for us was a massive bonus."

Commenting on the work produced at Medica Packaging, Mark Kerridge, Benson Group Managing Director, said: "This is a fine illustration of Medica's ability to produce the three elements of printed cartons, patient information leaflets, and printed labels to meet a clients packaging demands. The labels produced for the Celox™ First Aid pouched products are an excellent example of a high-quality but cost-effective solution for what is currently, in its introductory phase, a short-run product."